To avoid spoiling the whole impression of the product, no matter how wonderful it is: A bad sales deck is too much about you, not the customers and their needs. It’s product-driven, not story-driven. It’s delivered in a confusing and awkward manner. It has too much text and information overload. Speaking of a sales deck length… The shorter, the better A sales deck should by no means be a long read, i.e., 20 slides max. of a well-structured and well-illustrated text. Usually, a prospect spends 10 minutes looking through.
Your 20-page deck That’s only 30 seconds a slide! So, try to limit your sales deck text to 30 words per slide. Just look at the Snapchat sales deck below, they did a really good job with it: Snapchat Advertising Sales Deck from Ryan Gum 3. Product sell sheets Prospects are often not willing to you lebanon phone number list provide spend much time studying a large presentation about your offering. In this case, a more convenient sales enablement collateral has always been a one-page product data sheet used by salespeople for decades. Briefly, it lists all the facts regarding your product or service to answer the prospect’s questions promptly. It can also policies, or technical comparisons with competitors, etc., as nobody is safe from hyper-technical queries Product sell sheet Source.
Yumpu Modern version of product data sheets In our time, product data sheets are losing their efficiency because they’re, well, boring. Who wants to read black-and-white tables, charts, and impersonal specifications? It would be best to have more magnetic sales collateral material to maximize sales and boost your bottom line. The compelling alternative to the outdated product data sheets is visually stunning, persuasive product sell sheets that can take your product sales to the next level. Product sell sheet Source: Visme Unlike dry and data-driven product data sheets, product sell sheets are eye-catching, telling customers in simple words how they’ll benefit from buying your product And although they contain.